show – Ultra Golfing https://ultragolfing.com Golf news & updates Sun, 01 Mar 2026 10:09:54 +0000 en-US hourly 1 https://wordpress.org/?v=7.0 https://ultragolfing.com/wp-content/uploads/2025/11/cropped-UG_Favicon-32x32.png show – Ultra Golfing https://ultragolfing.com 32 32 GENIUS Receives Rave Reviews at 2026 PGA Merchandise Show https://ultragolfing.com/genius-receives-rave-reviews-at-2026-pga-merchandise-show/ https://ultragolfing.com/genius-receives-rave-reviews-at-2026-pga-merchandise-show/#respond Sun, 01 Mar 2026 10:09:54 +0000 https://ultragolfing.com/genius-receives-rave-reviews-at-2026-pga-merchandise-show/

Revolutionary Smart Golf Ball Named ‘Best in Show’ by Sports Illustrated, Garners Universal Acclaim from VIP Booth Visitors

(BUFFALO, N.Y.)GENIUS – a new, first-of-its-kind smart golf ball featuring embedded electronics that capture crucial putting data – received rave reviews industry-wide at the 2026 PGA Show.

Sports Illustrated named GENIUS “Best in Show” and “masterful,” continuing “the data tells you if you’re hitting putts square or squirrelly or slicing and, this is the cool part, it can tell you the Stimpmeter speed of the green.”

YouTube content creator Mr. Short Game called it a “mind-blowing tech product,” while fellow creator, Golficity, tabbed it one of the show’s most exciting new innovations.  Glowing reactions from Golf Business, Golf Channel, Golf Digest and other leading media added to the excitement.

GENIUS was also praised by VIP booth visitors like three-time PGA TOUR putting leader Brad Faxon; 1983 PGA Champion Hal Sutton; 1996 U.S. Amateur runner-up Steve Scott; and golf media personality Matt Ginella. 

All marveled at the GENIUS ball’s soft feel, impressive data array and intuitive app when rolling putts, many under the watchful eye of two-time PGA Champion Dave Stockton, Sr.  Renowned as one of the greatest putters of all-time, Stockton and his putting coach sons, Dave, Jr. and Ron, all heavily contributed to GENIUS’ groundbreaking technology.

“From the show floor opening on Wednesday through Friday’s closing bell, our booth was buzzing with visits from PGA professionals, club general managers, multi-course owners and operators, buyers for big box retailers and other global golf industry stakeholders,” said Mike Jordan, Chief Executive Officer of GENIUS and a 25-year veteran of golf ball innovation. “All came away extremely impressed with the GENIUS platform as well as our team’s dedication to help players of all abilities up their putting games like never before – with data-driven purpose.”

Benefitting golfers of all abilities and PGA coaches, GENIUS is the only regulation-size, regulation-weight smart golf ball that looks, feels and rolls like a premium, Tour-quality ball.  Its core contains a sophisticated sensor array that identifies the moment of impact, plus skid and roll of the ball, resulting in precise data that external devices cannot reliably detect.

Developed over five years of intense R&D by leading golf ball engineers formerly with Titleist, TaylorMade and Srixon, GENIUS delivers pinpoint-accurate insights at a fraction of the cost of high-end indoor putting studio systems.

Crucial performance metrics like velocity, launch angle, side spin, skid distance, roll characteristics, deceleration pattern, consistency across strokes and green speed are captured and, using proprietary algorithms, processed and delivered via Bluetooth to the GENIUS app on a user’s smartphone.

The GENIUS app then instantaneously shares actionable feedback specific to each user’s unique putting stroke.  The guided sessions improve alignment, direction and distance control, skid and roll quality, lag putting and other core disciplines.

To prevent potential information overload, captured putting data is distilled down to a GENIUS Stroke Score, a simple benchmark that tracks elite-level patterns and improvement and, through the GENIUS app, compares performance against the broader GENIUS community.

 GENIUS is effective outdoors on practice greens – for everything from tap-ins to long lag putts – and indoors on mats, floors and carpets.  There is no need for setup, face stickers or alignment rods – just drop a ball and start rolling putts.

The GENIUS ball boasts a battery life of around 10,000 putts.  When a ball nears its end-of-life, the GENIUS system will automatically detect it as long as a user’s subscription is active and ship a free replacement.

Three GENIUS balls, a carrying case and annual app subscription is $240.  Initial product shipments are planned for Q2 2026 with pre-order information at www.geniusball.golf.

About GENIUS

GENIUS is a sports tech company with putting as the first application of its patented smart golf ball and future uses planned for all clubs in the bag.  Meticulously engineered to significantly improve putting, it is the first, new and only ball of its kind with electronics inside.  Data is transmitted from the ball to a user’s phone, measuring skid, stimp, side spin, launch angle, face angle, distance, roll stability and more.  Playing like a Tour-level ball, GENIUS shows golfers how to intuitively use the data to putt more on-line and in the hole.

More information: www.geniusball.golf, info@geniusball.golf, @thegeniusball (Instagram)

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Media Contact:
Stephen Reynolds
Reynolds Media Group
stephen@reynoldsmediagrp.com
703-344-6031



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Demo Day and PGA Show Success for Makefield Putters https://ultragolfing.com/demo-day-and-pga-show-success-for-makefield-putters/ https://ultragolfing.com/demo-day-and-pga-show-success-for-makefield-putters/#respond Fri, 27 Feb 2026 20:33:43 +0000 https://ultragolfing.com/demo-day-and-pga-show-success-for-makefield-putters/

Bensalem, PA – This year’s Demo Day and PGA Show proved to be landmark events for Makefield Putters, delivering major product debuts, industry recognition, and exciting new partnerships.

Makefield Putters officially unveiled several additions to its lineup, we debuted our newest model, the Makefield Blade, unveiled colored putter heads available in nine distinct shades,  Makefield Putters also announced exciting new partnerships with Precision Putting and The Grail, Avanti Grips, and the PuttAim Pro Laser.

Three of the highlights of this year’s show included the International Network of Golf’s (ING) presentation and Q&A with 14-time PGA Tour Champion Hal Sutton. Attendees had the opportunity to learn more about Sutton, why he chose to endorse Makefield Putters, and spend time with him afterward while enjoying refreshments.

Adding to the excitement, Makefield Putters newest long putter, the Titan, was named one of ING’s Top 5 Best New Products at this year’s PGA Show. Nick Biglasco, Director of Brand Development for Makefield Putters, showcased the superiority of the Titan’s Radial Cusp Face Technology and opened the floor for questions, discussing what sets Makefield Putters apart in the golf industry and why Makefield Putters produces the best putter in the market today.

Sutton’s endorsement extended beyond the show floor, as he appeared on the Golf Channel alongside Damon Hack and Eamon Lynch to discuss how Makefield Putters transformed his view of putting technology and the brand’s full product line.

Watch the full Golf Channel segment here:
https://www.golfchannel.com/watch/golf-today/how-makefield-putters-made-sutton-a-believer

Sponsor of Takeoff with John Clark, Endorsed by 14-time PGA Tour Champion Hal Sutton and PGA Tour veteran John Maginnes—host of Katrek & Maginnes On Tap (XM 92 | Sirius 208), Makefield Putters delivers precision-engineered, high-performance putters proudly made in America! Featuring our innovative X3 Weighting System, Makefield offers the widest range of customizable weighting options on the market, perfectly tailored to complement every golfer’s unique torque-to-path relationship.

Questions about Makefield Putters? Use our contact form or email us at info@makefieldgolf.com!

Media Contact:
Jennifer Farr – Executive Assistant
E: jen@makefieldgolf.com
Website: www.makefieldgolf.com

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The Alley Group LLC (TAG) Unveils TAG Heritage™ Putters at the 2026 PGA Show In Orlando, FL January 20-23 https://ultragolfing.com/the-alley-group-llc-tag-unveils-tag-heritage-putters-at-the-2026-pga-show-in-orlando-fl-january-20-23/ https://ultragolfing.com/the-alley-group-llc-tag-unveils-tag-heritage-putters-at-the-2026-pga-show-in-orlando-fl-january-20-23/#respond Sun, 15 Feb 2026 15:31:21 +0000 https://ultragolfing.com/the-alley-group-llc-tag-unveils-tag-heritage-putters-at-the-2026-pga-show-in-orlando-fl-january-20-23/

Meticulously Restored and Performance-Tuned Classics for the Modern Golfer

 

ORLANDO, FL — Alley Group LLC (TAG) today announced the official launch of its TAG Heritage™ program at the 2026 PGA Show in Orlando (Inventors’ Showcase Stand 3904A). TAG Heritage is a boutique restoration and performance-calibration offering focused on one of golf’s most iconic putter designs: the classic Bulls Eye–style blade.

Founded by Allen Alley, Alley Group Golf acquires authentic, pre-owned vintage Bulls Eye® putters from the secondary market and subjects each one to a comprehensive, precision restoration and performance-tuning process. The result is not a replica or a newly manufactured club, but a meticulously restored and significantly enhanced original—optimized for modern performance while preserving the soul and character of a true classic.

The inspiration behind TAG Heritage simple: What would the legendary John Reuter Jr.’s classic putter feel like if it were restored and calibrated using today’s precision measurement, manufacturing tools, and modern understanding of putter physics?

“Some designs are timeless for a reason,” said Allen Alley, Founder of TAG. “The classic Bulls Eye–style putter is one of the purest, most honest shapes ever put in a golfer’s hands. With TAG Heritage, we start with a genuine original and then carefully restore, true, and recalibrate it using everything we now know about weight distribution, torque, moment of inertia, stability, and precision manufacturing.”

Each TAG Heritage putter undergoes a multi-stage process that includes geometric truing, surface restoration, precision polishing, and the integration of mass tuning to optimize balance, feel, and stability. Final calibration is performed to tightly controlled tolerances that were simply not achievable when these putters were originally produced.

Rather than altering the iconic silhouette, Alley Group Golf focuses on purity of form, balance, and feedback—delivering a putter that looks and feels like a cherished classic, but performs to modern expectations.

“Our goal isn’t to change history,” Alley added. “It’s to respect it, restore it, and refine it—to let these wonderful old designs finally perform at their full potential.”

The TAG Heritage™ restored and calibrated putters will debut at the 2026 PGA Show in Orlando in the Inventors’ Showcase beginning January 21 and will be offered in limited quantities, with each putter individually restored and tuned.

More information about Alley Group Golf and the TAG Heritage program can be found at: www.AlleyGroupGolf.com

Intellectual Property, Trademark, and Historical Reference Notice

Bulls Eye® is a registered trademark of its respective owner. Alley Group LLC is not affiliated with, endorsed by, or sponsored by the trademark owner. John Reuter Jr. is referenced for historical and descriptive purposes only.

Each TAG Heritage™ putter begins as a genuine, pre-owned Bulls Eye® putter that is independently acquired by Alley Group LLC and subsequently restored, modified, and performance-calibrated. Restoration, modification, calibration, and branding services are performed solely by Alley Group LLC and are not original to, authorized by, or associated with the trademark owner.

TAG Heritage™ restoration work incorporates proprietary design elements protected by U.S. Design Patent USD1087260S1.

All trademarks and product names referenced are the property of their respective owners.

The PGA Show, organized by Reed Exhibitions (RX) and the PGA of America, is the longest running and largest global gathering for the business of golf. PGA of America Golf Professionals and industry leaders form a dynamic international community to source and test the game’s latest innovations, learn proven business solutions from industry experts, develop skills and connections to further their career, create additional value for facilities, build their individual business and drive continued growth of the sport. The PGA Show returns to Orlando, Jan. 20-23, 2026. The event remains a trade-only event, not open to the public. Visit PGAShow.com for event details and industry-only registration.

About Alley Group Golf

Alley Group Golf is a boutique golf equipment company focused on precision restoration, performance calibration, and uncompromising craftsmanship. Founded by Allen Alley, the company applies modern engineering methods to classic designs to create exceptional equipment for golfers who value both tradition and performance.

About PGA Golf Exhibitions

The PGA Show and PGA Buying Summit – Frisco are organized by PGA Golf Exhibitions (part of RX) and the PGA of America. Since its inception in 1954, the PGA Show has grown into the largest annual business event for the global golf industry. Both the PGA Show and the mid-season PGA Buying Summit drive the business of golf by providing opportunities to showcase and source innovative products, develop professional networks, learn new business strategies, and connect with peers and golf leaders. Learn more at PGAShow.com and follow us on “X”, Instagram and  Facebook.

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The First Smart Golf Ball That Captures Crucial Putting Data, GENIUS to Make Groundbreaking Debut at PGA Merchandise Show in Booth 1715 https://ultragolfing.com/the-first-smart-golf-ball-that-captures-crucial-putting-data-genius-to-make-groundbreaking-debut-at-pga-merchandise-show-in-booth-1715/ https://ultragolfing.com/the-first-smart-golf-ball-that-captures-crucial-putting-data-genius-to-make-groundbreaking-debut-at-pga-merchandise-show-in-booth-1715/#respond Thu, 12 Feb 2026 15:22:30 +0000 https://ultragolfing.com/the-first-smart-golf-ball-that-captures-crucial-putting-data-genius-to-make-groundbreaking-debut-at-pga-merchandise-show-in-booth-1715/

(BUFFALO, N.Y.) – GENIUS – a new, first-of-its-kind golf ball featuring embedded electronics that capture crucial putting data – will debut at the 2026 PGA Merchandise Show in Booth 1715.

Benefitting golfers of all abilities and PGA coaches, GENIUS is the only regulation-size, regulation-weight smart golf ball that looks, feels and rolls like a premium, Tour-quality ball.  Its core contains a sophisticated sensor array that identifies the moment of impact, plus skid and roll of the ball, resulting in precise data that external devices cannot reliably detect. 

Crucial performance metrics like velocity, launch angle, side spin, skid distance, roll characteristics, deceleration pattern, consistency across strokes and green speed are captured and, using proprietary algorithms, processed and delivered via Bluetooth to the GENIUS app on a user’s smartphone.

The GENIUS app then instantaneously shares actionable feedback specific to each user’s unique putting stroke.  The guided sessions improve alignment, direction and distance control, skid and roll quality, lag putting and other core disciplines.

Developed over five years of intense R&D by leading golf ball engineers formerly with Titleist, TaylorMade and Srixon, GENIUS delivers pinpoint-accurate insights at a fraction of the cost of high-end indoor putting studio systems. Two-time PGA Championship winner Dave Stockton, Sr., along with his fellow acclaimed putting coaches and sons Dave, Jr. and Ron Stockton, heavily contributed to GENIUS’s groundbreaking technology.

“Putting is where pros make money and amateurs make memories, and in my 35 years of teaching, I’ve never worked with a product as consequential as GENIUS,” said Ron Stockton.  “It will change how I teach and stay connected to my players 24/7.”

“Data has historically been focused on the full swing despite putting accounting for 40 to 45% of the average golfer’s strokes,” said Mike Jordan, Chief Executive Officer of GENIUS and a 25-year veteran of golf ball innovation.  “This imbalance is where the breakthrough GENIUS fits – electronics inside a golf ball identify exact problems and associated fixes, keeping the complicated super simple.”

To prevent potential information overload, captured putting data is distilled down to a GENIUS Stroke Score, a simple benchmark that tracks elite-level patterns and improvement and, through the GENIUS app, compares performance against the broader GENIUS community.

GENIUS is effective outdoors on practice greens – for everything from tap-ins to long lag putts – and indoors on mats, floors and carpets.  There is no need for setup, face stickers or alignment rods – just drop a ball and start rolling putts.

The GENIUS ball boasts a battery life of around 10,000 putts.  When a ball nears its end-of-life, the GENIUS system will automatically detect it as long as a user’s subscription is active and ship a free replacement.

Three GENIUS balls, a carrying case and annual app subscription is $240.  Initial product shipments are planned for Q2 2026 with pre-orders taken at the PGA Show. 

 

About GENIUS

GENIUS is a sports tech company with putting as the first application of its patented smart golf ball and future uses planned for all clubs in the bag.  Meticulously engineered to significantly improve putting, it is the first, new and only ball of its kind with electronics inside.  Data is transmitted from the ball to a user’s phone, measuring skid, stimp, side spin, launch angle, face angle, distance, roll stability and more.  Playing like a Tour-level ball, GENIUS shows golfers how to intuitively use the data to putt more on-line and in the hole.

 

More information: www.geniusball.golf, info@geniusball.golf, @thegeniusball (Instagram)

Stephen Reynolds
Reynolds Media Group
stephen@reynoldsmediagrp.com
703-344-6031



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MacGregor Golf and Ben Hogan to Unveil Key New Product Ranges at the PGA Show https://ultragolfing.com/macgregor-golf-and-ben-hogan-to-unveil-key-new-product-ranges-at-the-pga-show/ https://ultragolfing.com/macgregor-golf-and-ben-hogan-to-unveil-key-new-product-ranges-at-the-pga-show/#respond Wed, 11 Feb 2026 03:18:53 +0000 https://ultragolfing.com/macgregor-golf-and-ben-hogan-to-unveil-key-new-product-ranges-at-the-pga-show/

HENDERSON, NV — Golf Brands Inc. will unveil a comprehensive range of new product launches at the PGA Show, Booth #2301, across its MacGregor Golf and Ben Hogan brands whilst showcasing existing Ram and Zebra inventory.

Alongside the latest 2026 introductions, the stand will also feature a broad selection of established, best-selling products displayed in both component and fully assembled formats. These will include package sets, accessories, golf bags, and a full complement of woods and irons, highlighting Golf Brands Inc.’s depth of offering across all key equipment categories.

MacGregor Golf

MacGregor Golf will introduce several significant new products for the 2026 season, including the MacGregor Tourney driver and fairway woods, MacGregor Tour Grind Forged Wedges, and the MacGregor Tony Penna CB/MB irons. Also on display will be the highly successful V-Max Junior package sets, CG-4000 package sets available in both graphite and steel shaft options, and the ZT1 package sets offered in cart and stand bag options.

Ben Hogan Golf

Ben Hogan Golf will present a comprehensive lineup reflecting the brand’s performance heritage and modern design approach. Featured products include new Fort Worth Grind wedges, new Legend Driver, and the highly acclaimed PTx wood and Hybrid range. The display will also include a wide range of its popular package sets, highlighted by the FW-817 and TX-682 sets, alongside the new TC1 All Black Package Set. New Ben Hogan premium 4pc golf balls, the GS53, will also be introduced. Completing the showcase will be the existing iron portfolio of Fort Worth CB/MB irons, PTx Tour and Pro irons, as well as Edge and M50-01 iron ranges.

Zebra Golf

Zebra will showcase its full range of acclaimed AIT and Milled Series putters, continuing the brand’s reputation for precision-engineered performance and distinctive alignment technology.

Ram Golf

Ram Golf will display its full product portfolio, including a comprehensive selection of package sets, its popular FX putter range, Ram golf balls and SDX junior sets.

Visitors to Booth #2301 will gain a complete view of Golf Brands Inc.’s 2026 product strategy, combining iconic golf brands with accessible performance, innovation, and value across all player segments.

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Sunday Golf Stuns the Golf Industry with PGA Show Announcement https://ultragolfing.com/sunday-golf-stuns-the-golf-industry-with-pga-show-announcement/ https://ultragolfing.com/sunday-golf-stuns-the-golf-industry-with-pga-show-announcement/#respond Mon, 09 Feb 2026 14:24:20 +0000 https://ultragolfing.com/sunday-golf-stuns-the-golf-industry-with-pga-show-announcement/

ORLANDO, Fla. — Sunday Golf, one of the PGA Show’s longest consecutive golf bag exhibitors, will return to the 2026 PGA Show to unveil its newest line of golf bags and accessories for the upcoming season.  Headlined by the Ryder 14, the all-new Storm Ryder waterproof golf bag, limited-edition 2026 colorways, and additional product updates designed to support the continued momentum across retail and green grass channels.

As the golf industry continues to experience strong participation and demand, Sunday Golf has emerged as a fast-growing brand in the category.  Earning increased shelf space and sell-through across green grass accounts, off-course specialty retailers, and key wholesale partners. With a growing presence in pro shops nationwide, the brand’s product strategy remains rooted in delivering the best lightweight golf bags in the world.

“Our mission has always been to make golf more approachable and inclusive without compromising on quality,” said Ronan Galvin, Co-Founder of Sunday Golf. “What we’re seeing in green grass is a great sign for the overall health of the game. More golfers are playing, more retailers are investing in the category, and our 2026 lineup is built to help partners win with golf bags that are lightweight and have a unique design.”

2026 PGA Show Product Highlights (Booth #5579)

  • Ryder 14: A new stand bag built for golfers who prioritize organization and lightweight with full-length dividers.
  • Storm Ryder: An upgraded, fully waterproof golf bag built for durable performance and protection in unpredictable conditions.
  • 2026 Limited-Edition Colorways: Seasonal styles for more personality in golf gear.
  • And so much more!

The PGA Show continues to serve as a key meeting point for brands and retailers as the industry evolves and expands. In that spirit, Sunday Golf welcomes all buyers, media, influencers, and industry partners to stop by Booth #5579 to explore the full 2026 line and learn more about the brand’s growth in green grass and beyond.

If you have made it this far, you are cordially invited to our world famous Happy Hour gathering on the first day of the show: Wednesday, January 21 at 4:00 PM — Booth #5579

About Sunday Golf

Sunday Golf is an omni-channel golf bag and accessories brand on a mission to make golf more fun and approachable for everyone. Known for lightweight carry bags, bold colorways, premium functionality, and a laid-back vibe, Sunday Golf builds products that help golfers carry less, and enjoy more!

For more information, media inquiries, or to schedule a meeting at PGA Show, please contact:
Camden Wicker at camden@sundaygolf.com.

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Motocaddy In Prime Position For PGA Show https://ultragolfing.com/motocaddy-in-prime-position-for-pga-show/ https://ultragolfing.com/motocaddy-in-prime-position-for-pga-show/#respond Mon, 02 Feb 2026 21:10:02 +0000 https://ultragolfing.com/motocaddy-in-prime-position-for-pga-show/

Prominent booth location supporting the brand’s largest-ever presence

Motocaddy, the world’s leading electric caddy brand, has secured a prominent position at the upcoming PGA Show, exhibiting at booth #2363 in the main exhibition hall just off the central thoroughfare. The location provides an ideal platform for the company to showcase its latest game-changing innovations to golf operators from across the United States and Canada.

Positioned for maximum visibility, the striking Motocaddy booth will incorporate dynamic multimedia displays and feature the latest 2026 product lineup, designed to elevate the playing experience and drive new revenue opportunities for courses and resorts of every size.

 

The expanded 2026 product range – featuring groundbreaking upgrades to its award‑winning electric caddy lineup – M7 GPS REMOTE, M7 REMOTE, M5 GPS DHC and M1 DHC – includes a refreshed selection of rental-ready models, along with four eye-catching cart bags, the QB2 push cart and a range of complementary add-on accessories. The new products underscore Motocaddy’s commitment to helping operators enhance customer satisfaction with unrivaled reliability, while also unlocking incremental revenue opportunities.

Supporting the brand’s largest-ever PGA Show presence, Motocaddy’s U.S. sales leadership team is on hand throughout the week, including Andy Warren, PGA (VP of Sales), Mike Samoles (VP of Sales), Andrew Cook who covers the state of California and Joe Finemore, PGA, the company’s new full‑time sales representative for New England and Connecticut and its second full‑time U.S. rep after Cook. They are joined by a wider network of independent sales representatives and key members of the brand’s global leadership team to meet with course operators, PGA Professionals, and industry partners.

“We’ve invested heavily in products that not only improve golfer’s health and performance on the course, but also deliver meaningful commercial benefits for our partners,” said Warren. “With more facilities recognizing the value of electric caddies in boosting pace of play, providing golfers with non-cart path opportunities, and creating new rental income streams, this year’s PGA Show is the perfect platform to demonstrate why Motocaddy continues to lead the category,” he added.

Visitors to booth #2363 can explore the full 2026 portfolio, including the updated award-winning M7 GPS REMOTE, featuring brand‑new geofencing technology designed specifically for rental fleets. The booth also includes hands-on demonstrations, live product walk-throughs, and dedicated sessions for course owners, GMs, and PGA Professionals looking to modernize their rental and in-store retail offering.

Motocaddy will also be exhibiting at Demo Day, providing attendees with the chance to test‑drive the complete 2026 range in real-world conditions. The brand’s presence at the PGA Show follows a year of record growth across North America, including a 40% increase in green-grass retail accounts in 2025.

This impressive expansion reflects the brand’s growing popularity among American golfers and retailers, driven by the proven performance, reliability, convenience and health benefits of walking the course with an electric caddy. Remote control models such as the multi-award-winning M7 GPS REMOTE and M7 REMOTE have been the most popular choice among U.S. golfers. The remote category accounted for 85% of the brand’s overall sales in the world’s largest market for the last 12 months.

“The surge in demand for powered caddies shows no sign of slowing, and Motocaddy remains at the forefront of this expanding category,” said Samoles. “The momentum is driving real value across the industry, from enhanced golfer experience to strong retail margins and a proven rental model that offers operators impressive returns with limited initial outlay.”

Motocaddy invites PGA Show attendees to visit booth #2363 to meet its knowledgeable team and discover how Motocaddy can ‘Supercharge’ their business for 2026.

For more information about Motocaddy products, including electric caddies, push carts, bags, batteries and accessories, please visit www.motocaddy.us, email sales@motocaddy.us or follow @MotocaddyUSA across all social media platforms.

For further information, please contact Adam Smith at Sports Impact at adam.smith@sports-impact.com or Oliver Churcher, Marketing Director at marketing@motocaddy.com.

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NEWTON GOLF Will Debut New Shafts at the 2026 PGA Show Following a Standout Year in 2025 https://ultragolfing.com/newton-golf-will-debut-new-shafts-at-the-2026-pga-show-following-a-standout-year-in-2025/ https://ultragolfing.com/newton-golf-will-debut-new-shafts-at-the-2026-pga-show-following-a-standout-year-in-2025/#respond Sun, 01 Feb 2026 07:36:40 +0000 https://ultragolfing.com/newton-golf-will-debut-new-shafts-at-the-2026-pga-show-following-a-standout-year-in-2025/
  • Newton Golf will introduce: New Fast Motion™ fairway and hybrid shafts; New Motion hybrid shafts; and refined driver and fairway models across both families.

  • ”Match the Dots,” Newton Golf’s simplified fitting system, matches the dot specification from driver through hybrid

 

CAMARILLO, CA – Newton Golf Company (NASDAQ: NWTG) (“Newton Golf” or the “Company”), a technology-forward golf equipment innovator applying physics-driven engineering to golf performance, announces its participation in the 2026 PGA Show, taking place January 20-23 in Orlando, Florida.

The Company will debut new Newton Fast Motion™ fairway wood shafts, introduce dedicated hybrid shafts across all product offerings for the first time, and present refined 2026 versions of its existing Fast Motion driver and Motion™ driver and fairway shafts. This expanded product lineup follows a strong 2025 performance for Newton Golf’s shaft business, highlighted by achieving the No. 1 selling shaft position for both drivers and fairway woods at Club Champion, one of the world’s largest professional club-fitting retailers.

For 2026, Newton Golf built on the proven performance of its core shaft products, guided by extensive work with Tour and amateur golfers. The focus was on strengthening how its shaft lineup performs as a matching dot system. This approach addresses the complexity golfers face when selecting shafts between driver, fairway woods, and hybrids, where differences in weight, feel, and performance can make consistency difficult to achieve. Newton Golf’s matching dot system provides uniformity for the golfer rather than forcing them to adapt the driver shafts for fairway woods and then matching those to a different hybrid shaft. 

“Our work with Tour players and amateurs showed us that converting a driver shaft for a fairway wood use is not optimal and that selecting different shafts for driver, fairway woods and hybrids is confusing and difficult at every level,” said Aki Yorihiro, Founder and Chief Technology Officer, Newton Golf. “When shafts change weight, profile, or feel from driver to fairway to hybrid, it leads to inconsistency. The new Motion and Fast Motion shafts solve this challenge by optimizing the performance of each dot (flex) consistent across every category. To simplify fitting for golfers and fitters, all they have to do is “Match the Dots” across the lineup.”

New and updated products on display at booth #1561 at the 2026 PGA Show include:

Enhanced Fiber Interaction, Improved Material Behavior and Tighter Consistency from Shaft to Shaft

  • Newton Fast Motion Fairway Wood Shafts – One of the very few shafts on the market designed specifically for fairway woods and unique demands both off the tee and turf, the lighter Fast Motion Fairway Woods shafts extend Newton’s physics-based approach beyond the driver. Unlike competitors that recommend converting a driver shaft for fairway woods by giving tip trimming guides, Newton Golf designs fairway shafts from the ground up to account for smaller but heavier clubheads, turf interaction, different spin targets and the desire for higher ball flight while improving speed, accuracy and feel.

 

  • Newton Hybrid Shafts (Motion and Fast Motion) – Newton Golf will introduce dedicated hybrid shafts engineered to deliver consistent feel and response across driver, fairway, and hybrid. The design helps reduce swing adjustments between clubs and improves control in scoring situations.

 

  • Updated 2026 Newton Motion Driver and Fairway Shafts – The Company also will showcase refined 2026 versions of its Fast Motion™ Driver and Motion™ Driver and Fairway shafts, incorporating improved consistency, streamlined specifications across the lineup, and tighter manufacturing tolerances while preserving the feel and performance characteristics that established Fast Motion and Motion as a market-leading products.

Also on display at the show will be the current full Newton Gravity putter line.

On Tuesday, January 20, PGA Show attendees will have the opportunity to test Newton Golf’s latest shaft innovations during Demo Day at Orange County National Golf Center.

From Wednesday, January 21 through Friday, January 23, Newton Golf Company will showcase its products at Booth #1561 in the Orange County Convention Center. Company representatives will be available to discuss the technology, design philosophy, and performance characteristics of the new shaft lineup.

“The PGA Show is the right stage to show how far our shaft business has progressed,” said Greg Campbell, Executive Chairman and Chief Executive Officer of Newton Golf Company. “We had a strong year in 2025, and the 2026 introductions build on that momentum by making performance easier to understand, easier to fit, and easier to trust across the bag.”

All NEWTON GOLF products can be found on www.newtongolfco.com.

About NEWTON GOLF

At Newton Golf, we harness the power of physics to revolutionize golf equipment design. Formerly known as Sacks Parente, our rebranding reflects our commitment to innovation inspired by Sir Isaac Newton, the father of physics. By applying Newtonian principles to every aspect of our design process, we create precision-engineered golf equipment—including Newton Motion shafts and Gravity putters—that delivers unmatched stability, control, and performance. Our mission is to empower golfers with scientifically advanced tools that maximize consistency and accuracy, ensuring every swing is backed by the laws of physics.

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DrinkTanks to Showcase Custom Drinkware and Barware Innovations at PGA Show 2026 https://ultragolfing.com/drinktanks-to-showcase-custom-drinkware-and-barware-innovations-at-pga-show-2026/ https://ultragolfing.com/drinktanks-to-showcase-custom-drinkware-and-barware-innovations-at-pga-show-2026/#respond Fri, 30 Jan 2026 18:16:19 +0000 https://ultragolfing.com/drinktanks-to-showcase-custom-drinkware-and-barware-innovations-at-pga-show-2026/

SAN DIEGO, CA – DrinkTanks, a premium drinkware and barware brand known for its performance-driven design and customization capabilities, will showcase its latest golf-focused innovations at the 2026 PGA Show, January 20–24 in Orlando. DrinkTanks will exhibit at Booth #7751, introducing four new customizable products developed specifically for golf shops, resorts, and green-grass retailers.

Founded in Bend, Oregon in 2013, DrinkTanks was built on a simple belief: no one should have to sacrifice the quality of their favorite drink for the sake of their adventure. After two years of research and development, the brand launched its original Craft Growler and Personal Keg in 2015, redefining expectations for insulated beverage storage. Today, DrinkTanks produces premium growlers, CO₂ dispensing systems, travel kegs, and beverage accessories designed to preserve flavor, carbonation, and temperature in any environment.

At the PGA Show, DrinkTanks will debut four new product offerings aimed at expanding premium merchandising and gifting opportunities within the golf channel. These include a fully custom cooler, a fully custom can sleeve, full-wrap decoration capabilities, and a travel keg, allowing clubs and retailers to create branded drinkware programs tailored to member events, tournaments, outings, and retail sales.

“Golfers and clubs deserve products that stand up to real use and look great doing it,” said Nicholas Hill, Founder and CEO of DrinkTanks. “At DrinkTanks, we’ve reimagined how premium drinkware and barware can support retail programs, outings, and daily play. We’re excited to share these new items with PGA Show attendees and hear firsthand how retailers plan to bring them to their communities.”

DrinkTanks products are engineered with double-walled vacuum insulation and a proprietary ¾-inch cork-insulated cap, keeping beverages cold for up to 45 hours in Craft Growlers and 24+ hours in Session Growlers. The brand’s patented dual-bail closure system evenly distributes pressure around the lid seal, preserving carbonation for up to 30 days unopened while preventing oxygen transfer and flavor degradation. For those seeking the ultimate pour, DrinkTanks’ Travel Keg™ system allows beverages to be served on tap using CO₂ or nitrogen, maintaining ideal temperature, carbonation, and flavor integrity.

As premium customization continues to gain traction across the golf industry, DrinkTanks’ expanded offerings provide green-grass accounts with durable, design-forward solutions that extend well beyond the course, from the clubhouse to post-round gatherings and member experiences.

DrinkTanks is represented by Read the Greens GOLF Media Inc., supporting the brand’s communications and media outreach within the golf industry.

DrinkTanks invites PGA Show attendees to explore its newest premium drinkware and barware innovations, including fully customizable products designed specifically for golf retail and green grass environments. Appointments to meet with the DrinkTanks team at Booth #7751 are now being scheduled.

To book a meeting, please contact:
Vanessa Price, President, Read the Greens GOLF Media Inc.
readthegreens@aol.com.

Caitie Owona, Director of Communications, Read the Greens GOLF Media Inc.
caitiereadthegreens@gmail.com.

About DrinkTanks

CHEERS TO THE GOOD LIFE!

DrinkTanks started in 2013 in Bend, Oregon, where craft beer is more of a lifestyle than just something you casually drink. Bend residents are also an extremely active bunch, so we saw a growing demand for premium craft beer containers that could withstand an adventurous, beer-filled lifestyle. So, we sought out to create a complete growler system that would prevent sacrificing beer quality for mobility – reducing the need for cans and bottles that often end up in landfills or littered.

Today, DrinkTanks makes premium growlers, CO2 dispensing equipment, cups, barware, and other premium beverage accessories. With products designed to keep up with your active lifestyle, customers never compromise on flavor or quality, no matter where life’s adventures take them.

For more information on DrinkTanks, please visit www.drinktanks.com .

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Five Companies Selected as Presenters in ING’s Media Showcase of New Products At PGA Show https://ultragolfing.com/five-companies-selected-as-presenters-in-ings-media-showcase-of-new-products-at-pga-show/ https://ultragolfing.com/five-companies-selected-as-presenters-in-ings-media-showcase-of-new-products-at-pga-show/#respond Fri, 23 Jan 2026 06:03:47 +0000 https://ultragolfing.com/five-companies-selected-as-presenters-in-ings-media-showcase-of-new-products-at-pga-show/

LAKE MARY, FL – Five companies have been selected to participate in the International Network Of Golf Media Showcase of New Products at the 2026 PGA Show in the Orange County Convention Center in Orlando.

This event will take place on Thursday, Jan. 22 at 12:30 pm in Room 312-A in the Media Center. All media covering the 2026 PGA Show are invited to attend along with ING members.

The International Network of Golf is a non-profit, media-based membership organization that has been networking the golf industry since 1990. ING members, who represent diverse careers and businesses in media and golf, collaborate to support one another’s growth in the industry.

ING will once again host ClubING, the ING Hospitality Room, in room 312-B at the PGA Show. The room is available to all ING members and their guests. Along with the ING Showcase, the group will conduct the 32nd Annual ING Media Awards on Wednesday at 12:30 pm, and the Hal Sutton’s Makefield Putter’s Presentation on Wednesday from 3 to 4 pm. All events are open to all media members and ING members.

The ING Media Showcase of New Products offers exhibiting companies a unique opportunity to gain valuable media exposure at the 2026 PGA Show. Each will make a 10-minute presentation with details about its new product in a press conference style format. Each company is donating a product for a media raffle immediately following the Showcase.

Over 50 companies applied for one of five spots. A committee of ING media members reviewed the nominees and trimmed the list to the five finalists.

Here is a list of the five companies:

Runner Putters  

Presenter: Simon Lanot, Founder

Booth 919

 

Rainmaker by Blue Tees Golf

Presenter: Taylor Herber, VP of Sales

Booth 2101

 

Stitch Golf Bag Strap

Presenter: TBD

Booth 6849

TITAN Putter by Makefield Golf

Presenter: Mike Dynda, Director of Fitting

Booth 1913

 

Shot Scope LM1

Presenter: David Hunter, CEO

Booth 1801

 

For more information about ING, visit www.inggolf.com, or email ING Executive Director Mike Jamison at mike@jamisongolf.com.

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