forgiveness – Ultra Golfing

G740 Irons Engineered for More Distance, Forgiveness and Consistency

admin — Thu, 26 Mar 2026 13:37:42 +0000

PHOENIX: Targeting golfers who best fit into a super-game-improvement iron, PING introduced the G740 iron today, a distance-delivering, high-launching design engineered with score-lowering forgiveness and consistency.

The custom-built G740 irons are available for custom fittings and pre-order at authorized PING golf shops around the world beginning today.

“The G740 iron represents our return to the super-game-improvement-iron category in a more deliberate way,” said John K. Solheim, PING CEO & President. “The visibly wider sole and larger clubhead result in the most forgiving iron in our current lineup. At the same time, it’s our longest iron. The target golfer for the G740 iron needs more consistency in their game, and the larger face helps ensure better results from inconsistent strikes, leading to faster speed and more forgiveness. Golfers who fit into the G740 iron will be very pleased with its performance and enjoy the benefits of hitting more greens.”

More Speed. More Distance.

Maximizing ball speed for golfers who need more consistent contact was one of the primary objectives in the design of the G740 iron, helping produce shots that launch higher, fly farther and hold the green.

The G740 iron’s wider, dual-camber sole positions the CG low and back for elevated ball speed and higher launch for more distance with stopping power. An advanced heat-treating process in the iron unlocks the exceptional strength properties of 17-4 stainless steel and allows our engineers to thin the larger face for increased flexing. The larger face also expands the hitting surface, preserving ball speed and ensuring more accuracy on mishits. The PurFlex cavity badge, with three flex zones, helps control face bending while enhancing feel and sound.

“The fast ball speed really differentiates the G740 iron in the category and is one of the keys to its success,” Solheim said. “It launches high and gives golfers the distance and confidence they need to hit shorter irons into the green with a higher max height, so their shots stop closer to the hole. The G740 iron also provides a pleasing feel and sound.”

Forgiveness. Consistency.

The larger, perimeter-weighted head and wider sole ensure a highly forgiving design. Golfers will also notice ample offset in the cavity-back design, an important contributor to getting the ball airborne more easily and consistently. The performance-enhancing Hydropearl chrome 2.0 finish helps ensure reliable launch results from varying conditions.

“Our history of pioneering forgiveness through perimeter weighting continues to inspire us every day,” Solheim said. “Our engineers apply modern design techniques to the proven theories of my grandfather, Karsten Solheim. The G740 iron is another example of that, bringing golfers the forgiveness and consistency they need to improve their performance and lower their scores.”

Custom-Engineered Lofts

The standard lofts in the G740 are custom engineered to ensure set configurations that maximize performance throughout the set with the goal of increasing distance and optimizing gaps to best fit the golfer. The four wedges in the set feature machined faces and grooves for added control. The option of power (stronger) and retro (weaker) spec lofts allows fitters to further optimize performance.

“The more data we analyze through our Arccos partnership, the stronger the case becomes that properly gapped sets play a big part in a golfer’s performance,” said Solheim. “It’s especially important for many of the golfers who fit the G740 iron profile as they likely need to transition into hybrids and fairway woods somewhere around the five or six iron. I encourage all golfers to look closer at their set make ups to ensure they are playing the best combination of clubs.”

G740 Iron Specifications

Available: 5-9, PW, UW, 50°, 56°

Loft options: Standard, Power Spec and Retro Spec

Stock shafts: PING AWT 3.0 (R, S, X), PING ALTA CB Blue graphite (SR, R, S)

Optional stock shafts: Dynamic Gold Mid 100 (R300, S300), Dynamic Gold (S300, X100), Dynamic Gold 120 (S300, X100), KBS Tour (R, S, X), Nippon N.S. Pro Modus³ Tour 105 (R, S, X), Nippon N.S. Pro Modus³ Tour 115 (R, S, X), Elevate MPH 95 (R, S), UST Recoil Dart 65 (A), 75 (R, S), PING ALTA Quick 35/45

Stock grip: Golf Pride 360 Tour Velvet in six sizes (Blue -1/16″, Red -1/32″, Aqua -1/64″, White-Std, Gold +1/32″, Orange +1/16″)

U.S. MSRP: $202.50 per club with stock steel shaft; $217.50 per club with stock graphite shaft

For more information, contact Pete Samuels, (602) 687-5487.

PING, G740, AWT 3.0, ALTA CB and PurFlex are trademarks of Karsten Manufacturing Corporation in the U.S. and other countries.

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Tour Edge Hot Launch Max drivers focus on easy launch and forgiveness

admin — Fri, 20 Feb 2026 05:41:43 +0000

Tour Edge adds Hot Launch Max and Max D drivers designed to help game-improvement golfers launch it higher and keep tee shots in play.

Gear: Tour Edge Hot Launch Max, Hot Launch Max D drivers

Price: $299.99 with Aldila Ascent graphite shaft

Specs: 460cc titanium head with cup face construction, variable-thickness face, V-Taper sole.

Available: Feb. 10 (pre-order), Feb. 27 (in stores)

Who it’s for: Value-minded golfers who shoot in the high 80s, 90s and 100s who want a higher launch, more forgiveness, and added confidence off the tee.

What you should know: The Hot Launch Max driver offers a more traditional setup focused on stability and ball speed, while the Max D version adds offset and heel-side weighting to help reduce slices and promote straighter drives.

The Deep Dive: There’s always been a clear lane for Tour Edge in the equipment world, and that lane is delivering practical performance for everyday golfers without overcomplicating the design or the price tag. Yes, the Exotics line features multi-material designs and several high-tech features, but the Hot Launch family has always stood for value and simplicity. The new Hot Launch Max drivers fit neatly into that philosophy, focusing less on adjustability and low-spin chasing, and more on consistency and predictability.

At the core of both drivers is a rear-weighted design that pushes mass to the back of the head. That weighting strategy increases moment of inertia (MOI), helping the clubs remain stable through impact and retain ball speed when contact drifts away from the center. Pair that with Tour Edge’s Diamond Face VFT, which varies face thickness across the hitting area with the goal of protecting ball speed on mis-hits, and you get enhanced forgiveness and more consistent distance for recreational golfers.

The Hot Launch Max driver is the more traditional of the two. It features a square face angle and a shape that will look familiar to a wide range of players. Tour Edge notes this version is designed to produce a slightly more penetrating flight than the Max D, making it a fit for golfers who already launch the ball reasonably well but want tighter dispersion and more forgiveness.

The Max D driver takes a more corrective approach. Offset in the hosel and internal heel weighting are designed to help the face close more easily through impact, addressing the common left-to-right miss for right-handed golfers. The result is intended to be a straighter, more controlled ball flight without asking players to make swing changes.

Both drivers are paired with ultra-light Aldila Ascent graphite shafts, which play a key role in the overall performance story. By keeping total weight down, Tour Edge is targeting golfers who benefit from added clubhead speed and higher launch, especially those who struggle to generate speed consistently.

Taken together, the Hot Launch Max and Max D drivers are less about customization and more about clarity. Golfers can choose between neutral or draw-biased performance, set the club down, and trust that it’s built to make the long game more manageable.

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G440 K driver sets PING MOI record; advances forgiveness and speed to new highs

admin — Tue, 27 Jan 2026 18:08:13 +0000

PHOENIX – A record-setting MOI for a PING driver makes the new G440 K the company’s straightest and most forgiving model to date while delivering golfers faster ball speeds and CG-shifting adjustability for more distance, PING CEO & President John K. Solheim announced today.

The G440 K driver is available for custom fittings and pre-order at authorized PING golf shops around the world beginning today.

“We’re hearing a lot of great comments about how forgiving and straight the new G440 K driver is, which ultimately leads to more distance for the golfer,” said Solheim. “It’s fun to hear that feedback, and we’re excited to get the ‘K’ into the hands of more golfers.”

“Our record-setting combined MOI in the G440 K driver is primarily attributed to the new carbon crown and sole called Dual Carbonfly Wrap, which provides significant weight savings that are optimized elsewhere in the club. Among the key advancements from our previous highest-MOI driver, the award-winning G430 MAX 10K, is a heavier, adjustable back weight that positions the CG location for higher ball speeds and the ability to influence ball flight by moving the weight into one of three locations. Refinements to our T9S+ face structure provide higher, more consistent ball speeds across the face, leading to greater distance.”

G440 Driver Family Grows

The G440 K driver joins the G440 family of drivers (MAX, SFT, LST), each custom fit and custom built to fit a variety of skill levels.

“The ‘K’ is a great addition to the G440 driver line, providing another custom-fitting option loaded with innovations,” said Solheim. “We encourage golfers to experience a PING driver custom fitting with one of our expert fitters around the world who’ve been trained in our fitting techniques and are equipped with our fitting tools. They’ll analyze your launch-monitor results to help find the G440 driver that best fits your game. Whether it’s the new K, the MAX, the LST or SFT, there’s a PING G440 driver for every golfer.”

Dual Carbonfly Wrap Technology

Weight savings from the carbon crown and sole in the G440 K driver are re-allocated within the design, mainly into a high-density tungsten back weight, which drives the CG lower and deeper for faster ball speeds and helps achieve the record-setting MOI for a PING driver. In addition to being four grams heavier than the G430 MAX 10K, the back weight is movable to one of three positions (Draw, Neutral, Fade) to shift the CG and achieve the desired results.

“The combined MOI of the G440 K driver surpasses our previous mark and continues our pursuit of engineering the highest-performing drivers in the world,” said Solheim. “It’s a remarkable accomplishment for our engineering team to offer golfers this new level of forgiveness with the benefits of weight adjustability.”

Fast, Forgiving Face

The proven T9S+ forged face of the G440 K driver continues to evolve and brings golfers faster ball speeds for longer and straighter drives. The combination of a shallower face and refinements to the VFT shaping provide more flexing, retaining consistent ball speeds across the entire face, especially in the high heel region. Spinsistency, our variable-face-curvature innovation, helps ensure consistent spin and maintain ball velocity.

“We continue to rely on our proprietary T9S+ face technology as it gives us the highest performance and consistency for overall flexing and ball-speed retention,” said Solheim. “We don’t sacrifice speed for forgiveness. Golfers can have both. The G440 K driver is a prime example of that. It provides exceptional ball speed, delivers extremely tight dispersion and launches high with optimal spin. That translates to longer and straighter drives.”

Sound Design

Joining the Ti-811 body to the carbon crown and sole of the G440 K driver while ensuring a pleasing sound required PING’s engineering team to develop a composite crown bridge and sole ribs to stiffen the crown and sole during impact, resulting in a solid and slightly muted impact experience.

“With the addition of the carbon sole, we knew the sound characteristics of the G440 K driver would be different than previous models,” said Solheim. “Through finite element analysis (FEA), sound testing and player feedback, our engineers developed the lightweight crown bridge and sole ribs to combat any undesirable frequencies. The G440 K driver has a very pleasing and confident sound.”

G440 K HL (High Launch)

The lighter overall weight of the G440 K HL driver is an ideal build for slower-swing-speed golfers who don’t generate sufficient clubhead speed and ball velocity from traditionally weighted clubs. Custom engineered and custom built at 46″ with a lighter back weight (28g), ultra-light shafts (PING Alta Quick 35/45) and grip (Lamkin UTx Lite, 41g), the result is a lower overall system weight so golfers can swing faster and generate more ball speed for higher-launching, longer-carrying and straighter tee shots. Available in 9°, 10.5°, and 12° lofts.

G440 K Driver Specifications

Head volume: 460cc

Head weight: 203g

Lofts: 9°, 10.5°, 12° (adjustable ±1.5°)

Std. swing weight: D3

Std. length: 46″ (Alta CB Blue 50); 45 1/2″ (PING Tour 2.0 Chrome/Black and optional stock)

Stock shafts: PING Alta CB (counter-balanced) Blue 50 (SR, R, S), PING Alta Quick 35/45 (HL build)

Optional stock shafts: PING Tour 2.0 Chrome 65 (R, S, X), PING Tour 2.0 Black 65 (S, X), Mitsubishi Tensei 1K Black 65/75 (S, X), PRJX Denali Red 50 (5.5, 6.0), PRJX Denali Red 60 (5.5, 6.0, 6.5)

Stock grip: Golf Pride 360 Tour Velvet in six sizes (Blue -1/16″, Red -1/32″, Aqua -1/64″, White-Std, Gold +1/32″, Orange +1/16″)

U.S. MSRP: $705 each with stock shaft

For more information, visit ping.com.

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Ping G440K driver adds more carbon, more forgiveness and more distance

admin — Fri, 23 Jan 2026 06:15:29 +0000

Ping’s G440K driver builds on the G430 Max 10K with dual carbon panels, a deeper CG, and the highest MOI in company history.

Gear: Ping G440K driver

Price: $705 with Ping Alta CB Black shaft and Golf Pride 360 Tour Velvet grip.

Specs: 460cc titanium head with carbon fiber panels on the crown and sole, forged T9S+ titanium face, 32-gram rear tungsten weight, and adjustable hosel. 9, 10.5 and 12 degree loft options.

Who it’s for: Golfers looking for Ping’s most stable and forgiving driver.

What you should know: The G440K builds on the success of the G430 Max 10K with a refined multi-material chassis, a slightly longer profile, and an even higher moment of inertia (MOI) designed to keep the clubface square through impact, launch the ball higher, and tighten dispersion without changing how golfers swing.

The Deep Dive: Ping’s history with stability dates back to the moment Karsten Solheim first moved mass to the perimeter of a putter in 1959. That same principle underlies the G440K driver, but the engineers at the brand’s Phoenix, Arizona, headquarters now have far more advanced materials and modeling tools than Solheim ever did in his garage.

The “K” in G440K signals Ping’s latest pursuit of the 10,000 g/cm² threshold. The company hit that milestone with the G430 Max 10K, a driver that instantly became one of the most forgiving models on the market. With the G440K, Ping pushed the concept further by rethinking how and where every gram of mass could be saved and reassigned.

Two carbon fiber panels — one on the crown that wraps around the top edges and another on the sole — form what Ping calls Dual Carbonfly Wrap. Each composite section saves about 3.5 grams compared with titanium. That redistributed mass, combined with a 32-gram adjustable tungsten weight in the back of the head, pulls the center of gravity lower and farther away from the face. The result is an MOI around 10,300 g/cm², roughly two percent higher than the G430 Max 10K and nearly 10 percent higher than the G440 Max. For golfers, that means less twisting on off-center strikes and straighter shots from tee to fairway.

The face is forged from Ping’s proprietary T9S+ titanium, a material strong enough to allow a thinner perimeter and a more flexible hitting area. The result is consistent ball speed across a larger portion of the face.

Inside, Ping redesigned the sound ribs and added a new I-beam-shaped carbon crown rib to tune acoustics while ensuring the head passes the USGA’s “finger test” for crown stiffness. The overall footprint is slightly longer from front to back, but the streamlined shape and deeper sole maintain aerodynamic efficiency.

Longer drivers can help golfers generate more clubhead speed, but they also tend to magnify off-center hits. Because the G440K is so stable and boasts such a high MOI, Ping decided it could extend the standard build length to the USGA limit of 46 inches without sacrificing dispersion.

In internal testing, Ping found the G440K produced about 4.5 yards more total distance and 0.8 mph higher ball speed than the G430 Max 10K, along with a 20 percent tighter dispersion pattern. Those gains may not sound dramatic, but for a company known for steady, data-driven evolution rather than radical reinvention, they’re significant.

The G440K will be available in 9-, 10.5-, and 12-degree lofts, with a 7.5-degree Tour-only head circulating among staff players. For golfers who need more help launching the ball, Ping will offer a High Launch (HL) version with a lighter back weight, ultra-light shaft, and smaller grip to promote more clubhead speed and easier carry distance.

The G440K feels like the culmination of Ping’s decades-long MOI chase — a driver that doesn’t force players to choose between speed, forgiveness and sound. It isn’t flashy, but like the G-series lineage that came before it, this one is built to deliver what matters most: more consistency, more confidence and a few extra fairways even when the strike isn’t perfect.

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