Design – Ultra Golfing

LPGA Tour’s Riviera Maya Open Winner Was Playing a Graphite Design Tour AD FI-6 Stiff

admin — Fri, 29 May 2026 11:37:09 +0000

Carlsbad, CA – Pro’s Choice Golf Shafts, Inc. announced today that the winner of the LPGA Tour’s Riviera Maya Open at Mayakoba event, held in Playa del Carmen, Mexico, was playing a Graphite Design Tour AD FI-6 Stiff flex wood shaft in her TaylorMade Qi4D Driver. The champion claimed her 18th career win after posting a 4-day score of 68, 67, 68, 69 for a total of 17 under par, winning by 4 strokes.

Additionally, the winner of the PGA TOUR Champions Regions Tradition event, held in Birmingham, AL, was playing a Graphite Design Tour AD XC-6 X-Stiff wood shaft in his Ping G440 MAX Driver, claiming both his second PGA TOUR Champions major and fourth win of the 2026 season.

On the Japan Men’s JGTO Tour, the winner of The Crowns 2026 event, held in Aichi, Japan, was playing a Graphite Design Tour AD GC-6 X-Stiff flex wood shaft in his Callaway Driver, as well as three Graphite Design Tour AD wood shafts in his #3, #5, and #7 fairway metal woods.

“Congratulations to the winners at the Riviera Maya Open at Mayakoba, the Regions Tradition, and The Crowns 2026. Across the globe and on multiple tours, it was a showcase of elite performance this past weekend. We are proud that each champion relied on Graphite Design premium Tour AD shafts to deliver exceptional Accuracy and Distance when it mattered most,” stated Bill McPherson, Vice President of Sales and Marketing, Pro’s Choice Golf Shafts, Inc.

The new 2026 Tour AD FI – Flight Intelligence – is the next evolution in golf shaft technology from Graphite Design. Designed and manufactured at Graphite Design’s Japan factory headquarters for players who demand precision, power, and consistency, the Tour AD FI features a futuristic look, complete with a sleek new TOUR AD logo, and is finished with a green-to-gloss black fade with silver accents.

Like the other high-performance Tour AD wood shafts, the Tour AD FI utilizes premium, aerospace-quality carbon-fiber materials and is available in 40g R2, R1, S flex and X flex, 50g R2, R1, S and X flex, 60g SR, S, X, and TX flex, 70g S, X, and TX flex, and 80g X flex.

The Tour AD FI shaft profile is Firm+ in the butt section and Firm+ in the center section and has a Stiff tip to promote Mid-launch angles and Low to Low/Mid-ball spin rates. It utilizes Graphite Design’s proprietary AD Shield technology and the new TORNADO TIP TECH, along with the modern Torayca M40X and T1100G material technologies, to reliably transmit the player’s input to the club head, allowing for consistent shot-making and enhanced performance on the course.

Whether shaping shots or maximizing distance, the new Tour AD FI adapts to your swing, delivering unparalleled stability and responsiveness. Elevate your game with a shaft that thinks as fast as you play – because intelligent performance starts with the new Tour AD Flight Intelligence golf shaft from Graphite Design.

About Pro’s Choice:

Pro’s Choice Golf Shafts is the exclusive distributor of Graphite Design golf shafts in the United States, Canada, Mexico, Europe, UAE, South Africa, South America, and Australia. Pro’s Choice Golf Shafts distributes all of the current Graphite Design shafts, including the new 2026 Graphite Design Tour AD FI wood shaft model, as well as the Anti-Gravity aG33-3, Tour AD GC, Tour AD VF, Tour AD CQ, Tour AD UB, Tour AD XC, Tour AD IZ, and Tour AD DI models of shafts. The company is located in Carlsbad, California, with a distribution warehouse located in Southern California.

About Graphite Design:

Located in Chichibu, Japan, Graphite Design Inc. has over 36 years of experience designing and manufacturing premium graphite-composite golf shafts. Numerous Graphite Design shafts can be seen in play by the best professional players on all tours worldwide. Validating the company’s “Tour AD” logo, all of Graphite Design’s Tour-proven shafts specifically promote “Accuracy and Distance”. On Tour, Graphite Design shafts recorded 44 Global tournament victories in 2025 and have helped numerous golf professionals earn well over 580 tour victories and multi-millions of dollars in prize money since inception.

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BIG MAX raises the bar for compact push cart design

admin — Mon, 18 May 2026 18:15:28 +0000

BIG MAX has unveiled the Blade Trio push cart, a model it believes sets a new standard for compact design, durability and on course stability for walking golfers.

Measuring just 71 x 59 x 21 cm when folded, the Blade Trio is the most compact push cart the brand has ever produced. Despite its minimal footprint, it is packed with practical features aimed at making life easier both on and off the course.

Flat Fold design makes storage effortless

At the heart of the Blade Trio is BIG MAX’s Flat Fold technology combined with the brand’s simplest folding mechanism to date.

The cart unfolds in seconds and folds down just as easily, with an intuitive action that makes packing away quick and hassle free.

Once folded, the Blade Trio is designed to fit almost anywhere. It can be stored in a locker, shared in a car boot alongside a golf bag, slid under a bed or even hung on a wall, making it ideal for golfers short on space or frequently on the move.

Lightweight build delivers stability on the course

While its folded size is impressively small, the Blade Trio is built to perform once it is rolling down the fairway.

A robust yet lightweight powder coated aluminium frame keeps total weight to just 6.7 kg, without compromising stability.

An integrated organiser panel with an XL storage compartment provides plenty of room for essentials such as a phone, rangefinder and accessories, while an umbrella holder is also included. Adjustable bag brackets ensure a secure fit for different bag sizes.

BIG MAX Blade Trio is one of the most compact push cart trolley’s in the world

Comfort, control and modern styling

A height adjustable soft foam handle allows golfers of all heights to push comfortably, while a footbrake adds confidence on slopes.

The Blade Trio also features Quick Fix and Quick Lok bases, making it easy to attach BIG MAX accessories.

Finished with clean lines and available in Phantom, Phantom Red, White Pink and Grey Charcoal colour options, the Blade Trio combines modern looks with everyday practicality.

It is backed by a five year manufacturer warranty and carries a recommended retail price of £279.99.

BIG MAX has been Europe’s number one push cart brand for more than 25 years, following the success of the world’s first three wheel push cart, the Ti1000.

With its latest Blade Trio release, the brand continues to build on a reputation for innovation, quality and space saving design that has made it a familiar sight on fairways across the continent.

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Augusta’s ‘The Patch’ golf course nearing reopen with new design

admin — Wed, 04 Mar 2026 12:30:10 +0000

The Augusta Municipal Golf Course, also known as The Patch, will open fully for public play on Wednesday, April 15. This comes after a 16-month renovation of the 18-hole golf course, led by Tom Fazio and Beau Welling, along with a newly designed nine-hole short course, The Loop at The Patch, which was designed by Tiger Woods and his firm TGR Design.

Essential to The Patch Project is providing an accessible and affordable public golf experience for the Augusta Community. The 18-hole walking rate for local residents, as defined on GolfThePatch.com, will be $25 Monday through Thursday and $35 Friday through Sunday, while The Loop at The Patch will cost $15 for local residents.

The Patch practice facilities encompass 17 acres and feature Trackman Range, including an area with 20 covered bays. Additionally, the Putting Course is available to the general public at no cost, with a 12-hole routing, offering a fun way for people of any skill level to enjoy the game.

The full pricing structure for The Patch, The Loop at The Patch and the practice facilities is available on GolfThePatch.com and includes rates for active-duty military, seniors, juniors and local and non-local residents, as well as cart fees.

Booking instructions will be provided at a later date. Available tee times will increase gradually and reach full capacity in the summer months. The First Tee of Augusta will resume normal activities at The Patch on May 1.

A soft opening of The Patch will take place mid-March with limited access for local community groups, including regular players at The Patch and high school teams. Play will continue with private hospitality opportunities during the week of The Masters Tournament before fully opening on April 15.

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Brian Silva, Brian Johnson form new golf course design firm

admin — Mon, 26 Jan 2026 06:15:52 +0000

Veteran golf course architect Brian Silva and his longtime associate, Brian Johnson, announced Tuesday they have restructured their business relationship as partners and formed a new firm, Silva & Johnson, LTD. The new partnership has three restoration jobs already.

Johnson, 48, has worked with Silva, 72, continuously since 2009. Johnson earned experience with Silva even before that, having first been hired out of college at Iowa State by the firm of Cornish, Silva & Mungeam in 2001. Johnson left four years later to work for another firm for several years. Silva said in a media release he was thrilled to now partner with his longtime associate.

“More than 40 years ago, Geoffrey Cornish – who got his start as an agronomist working for Stanley Thompson in the 1930s – extended to me the same sort of partnership opportunity,” Silva said. “I’ve worked alongside Brian Johnson for 25 years now. He’s as good a strategist as there is working today, but I might not have recommended this move 10 or 15 years ago. There wasn’t enough work out there. Today there is. This move means Brian, who brings so much to the table, can really spread his wings – and we can accept commissions that previously did not make sense, not for a lone ranger with grandkids. I’m excited to pass the torch while there’s still time to work together in earnest.”

In December the new partnership began a restoration of San Antonio Country Club, which originally was laid out 112 years ago by Alex Findlay then revamped in the 1930s by A.W. Tillinghast – Silva also worked on the course in 2005. Silva and Johnson also are renovating the 27-hole Old Westbury Golf & Country Club, a Will Mitchell design on Long Island in New York. In the spring of 2026, they will tackle a transformation of Boca Raton Golf & Country Club, a Donald Ross/William Flynn design in Florida.

“Brian has been a such a generous mentor to me through the years,” Johnson said. “He and his partners gave me my first job in the design business, but the last 15 years have been different. It’s been a privilege and education to see how he has planned and executed the renovation work at places like Seth Raynor’s Country Club of Charleston, the Ross courses at Interlachen and Brookside in Canton, Ohio, and original designs like The Renaissance Club and Great Horse in Massachusetts. To be out front a bit more as a lead designer and partner is pretty much a dream come true.”

In 2009, after economic conditions threw a wet blanket on new course development, Johnson helped build the nine-hole Sand Hill Farm in Waller, Texas. He then formed a management company to operate that course, which will grow to 12 holes this year. Johnson’s company will continue to operate that facility.

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Cobra Golf® Introduces New Optm Family of Metalwoods Designed With Groundbreaking Poi Design

admin — Mon, 26 Jan 2026 06:07:30 +0000

Increased 3D Stability Enables Enhanced Accuracy

Hi-Res Images: LINK

Carlsbad, Calif. – COBRA Golf, a leader in golf club innovation, today introduced its new family of OPTM metalwoods. Features of the new OPTM family include POI (Product of Inertia) Shaping, Adaptive POI Weighting, H.O.T. Face and FUTUREFIT33. The four models available are OPTM LS, OPTM X, OPTM MAX-K and OPTM MAX-D.

The groundbreaking new low POI design of each OPTM driver, which is delivered via both improved shaping and adaptive weighting, works with Cobra’s other metalwood technologies to reduce shot dispersion by up to 23 percent. Unlike MOI (moment of inertia), which is a measure of how resistant a clubhead is to twisting on off-center hits on the vertical and horizontal axes, POI measures how a clubhead rotates diagonally across all axes at once. For that reason, a high MOI is desired to correct off-center hits while a low POI is desired to deliver more accurate shots that don’t create as much gear effect. The result is tighter dispersion down range.

“MOI is still important, but POI is the next frontier in terms of overall accuracy,” said Jose Miraflor, VP of Product Architecture and Consumer Connections at Cobra Puma Golf. “In design, we want to increase MOI (stability) while also reducing POI (3D twisting). POI finetunes forgiveness into directional consistency as it allows the clubhead to rotate more naturally with your swing. If you’re playing a 10k driver but wonder why hits on the high toe, for example, are still producing noticeably wild results, it’s probable your driver has a high POI design, which is a common fault of many current high MOI models.”

Each driver in the OPTM family features unique AI-Optimized POI Shaping to increase rotational stability as well as AI Optimized Adaptive POI Weighting for enhanced CG placement. Clubhead shapes are more rounded to place the CG more in the center of the clubhead, while AI-optimized external weights are placed in new locations with the goal of producing the lowest POI possible. The LS driver, which features a Tour profile and tends to work best for faster swingers, features weight ports in the high toe, mid heel and back, with 11g, 7g, and 3g moveable weights, while the X model features a Tour preferred profile and weight ports in the mid-high toe and back with 11g and 3g moveable weights. The Max-K, the most forgiving of the four models with the highest MOI, features an oversize profile for maximum forgiveness and a fixed 11g rear weight. The Max-D, which is aimed at players who desire slice correction, features a lightweight design, built-in draw bias, and oversized profile with a fixed 11g weight in the heel area of the clubhead.

“A poll of golfers asking what would inspire them to buy a new driver indicates the top three reasons are distance, accuracy and forgiveness,” said Miraflor. “Cobra is traditionally known for distance and in 2025, our Max-K driver delivered exceptional forgiveness. In 2026, we are delivering our longest, most accurate drivers ever.”

The new OPTM metalwood family also features COBRA’s patented FUTUREFIT33 ADJUSTABLE HOSEL SYSTEM, which is the most significant and innovative metalwood fitting technology to date. The system allows for 33 unique loft and lie settings that can be adjusted independently, unlocking an unprecedented number of fitting options. All 33 settings can be accessed quickly and easily on the spot, allowing fitters and golfers the opportunity to make desired adjustments in a studio, at home or on the range.

All four new OPTM drivers also feature a multi-material construction with lightweight gloss carbon crown and lightweight titanium frame. A forged face insert with H.O.T. Face Technology with 15 hot spots across the clubface delivers a higher CT across the face for more robust distance and ball speeds.

The men’s OPTM family of drivers ($599 each) are available in the following specifications:

OPTM LS Driver Specifications:

Model	FUTUREFIT33 Loft Settings	FUTUREFIT33 Lie Settings
9^o Driver	+/- 2 degrees (7^o– 11^o)	55.0° – 59.0° (57.0° STD lie)
10.5^oDriver	+/- 2 degrees (8.5^o– 12.5^o)	55.0° – 59.0° (57.0° STD lie)

The OPTM LS comes in RH/LH (*LH available in MCA Kai’li White 60 (S) with all other shafts custom) with a choice of three premium aftermarket shafts in select flexes including: MCA Kai’li White 60 (S); MCA Kai’li Blue 60 (R and S), and True Temper Project X Denali Black Frost (S and X). Lamkin® SuperStroke Crossline grips (50g) come standard.

OPTM X Driver Specifications:

Model	FUTUREFIT33 Loft Settings	FUTUREFIT33 Lie Settings
9° Driver	+/- 2 degrees (7^o– 11^o)	55.0° – 59.0° (57.0° STD lie)
10.5^oDriver	+/- 2 degrees (8.5^o– 12.5^o)	56.0° – 60.0° (58.0° STD lie)

The OPTM X Driver comes in RH/LH (*LH available in stock MCA Kai’li Blue 60, (R and S), with all other shafts custom) with a choice of five premium aftermarket shafts in select flexes including: MCA Kai’li White 60 (S and X); MCA Kai’li Blue 60 (R and S); MCA Kai’li Red 50 (R and A); True Temper Denali Black Frost 60 (S); True Temper Project X Denali Blue Frost CB 60 (R). Lamkin SuperStroke Crossline grips (50g) come standard.

OPTM MAX-K Driver Specifications:

Model	FUTUREFIT33 Loft Settings	FUTUREFIT33 Lie Settings
9.0^o Driver	+/- 2 degrees (7^o– 11^o)	56.0° – 60.0° (58.0° STD lie)
10.5^oDriver	+/- 2 degrees (8.5^o– 12.5^o)	57.0° – 61.0° (59.0° STD lie)
12.0^o Driver	+/- 2 degrees (10^o– 14^o)	57.0° – 61.0° (59.0° STD lie)

The OPTM MAX-K Driver comes in RH/LH (*LH available in stock True Temper Project X Denali Blue Frost CB 60, (R and S) with all other shafts custom) with a choice of four premium aftermarket shafts in select flexes: MCA Kai’li White 60 (S); True Temper Denali Blue 60 (R, S, X); MCA Kai’li Red 50 (R and A); True Temper Project X Denali Blue Frost CB 60 (S and R). Lamkin SuperStroke Crossline grips (50g) come standard.

OPTM MAX-D Driver Specifications:

Model	FUTUREFIT33 Loft Settings	FUTUREFIT33 Lie Settings
10.5^oDriver	+/- 2 degrees (8.5^o– 12.5^o)	59.0° – 63.0° (61.0° STD lie)
12.0^o Driver	+/- 2 degrees (10^o– 14^o)	59.0° – 63.0° (61.0° STD lie)

The OPTM MAX-D Driver comes in RH/LH (*LH available in stock Denali Red 50 (R) with all other shafts custom) with a choice of two premium aftermarket shafts in select flexes: MCA Kai’li Red 50 (A, R, S); MCA Vanquish 40 (R and A). Lamkin SuperStroke Crossline grips (50g) come standard.

The OPTM MAX-K and MAX-D Drivers are also available in a women’s edition ($599), featuring a black gloss crown and sole with gloss silver and mint green accents.

OPTM MAX-K Women’s Driver Specifications:

Model	FUTUREFIT33 Loft Settings	FUTUREFIT33 Lie Settings
12.0^o Driver	+/- 2 degrees (10^o– 14^o)	57.0° – 61.0° (59.0° STD lie)

OPTM MAX-D Women’s Driver Specifications:

Model	FUTUREFIT33 Loft Settings	FUTUREFIT33 Lie Settings
12.0^o Driver	+/- 2 degrees (10^o– 14^o)	59.0° – 63.0° (61.0° STD lie)

The OPTM MAX-K and MAX-D Women’s Drivers come in right hand and left hand (the MAX-D left hand is available in custom only) with an aftermarket MCA Vanquish 40 (43g) shaft in Ladies flex. An undersize Lamkin SuperStroke Crossline grip (45g) comes standard.

OPTM Fairways and Hybrids

Complementing the impressive line of OPTM drivers is a full lineup of fairway metals featuring the same innovative technologies, including ADAPTIVE POI WEIGHTING, FUTUREFIT33, and H.O.T. FACE. The new OPTM fairway metals are available in three models (LS, X, and MAX) to fit the full spectrum of golfers. Details of the three new models:

OPTM LS Titanium Fairway ($469) – The LS is designed to provide a combination of maximum ball speed and accuracy with the deepest face and lowest spin rates of the three OPTM models. 3g, 11g, and 14g moveable weights in the rear, heel, and toe areas allow for optimized POI and customized performance while a low and forward CG location yields the fastest speed in the OPTM fairway family. Other features include FUTUREFIT33 Technology, which provides 33 loft and lie combinations for maximized ball flight tuning and variable thickness H.O.T. Face Technology for improved launch and faster ball speeds on off-center strikes. The LS comes in 3W (14.5^o), 3 HF (16^o) and 5W (17.5^o) with Mitsubishi Kai’li White 60 (X and S) shaft.

OPTM X Fairway ($369) – The OPTM X provides the most balanced combination of fast speed and forgiveness of the three fairway models. The X model features a mid-CG location and medium face height with 3g and 17g moveable weights in the rear and toe areas of the clubhead. Other features include FUTUREFIT33 Technology, which provides 33 loft and lie combinations for maximized ball flight tuning and variable thickness H.O.T. Face Technology for improved launch and faster ball speeds on off-center strikes. The X model comes in 3W (15.0^o), 3HF (16.5^o), 5W (18^o), 7W (21^o), and 9W (24^o) with Mitsubishi Kai’li Blue 60 (X, S and R).

OPTM MAX Fairway ($329) – The MAX is designed to provide the most forgiveness with draw bias in the OPTM fairway line with a back and heel biased CG and the shallowest face of the three models. Weight ports in the rear and heel positions with 14g and 3g moveable weights allow for customized performance. The MAX fairway is available in 3W (15.5^o), 5W (18.5^o), 7W (21.5^o), and 9W (24.5^o) with Mitsubishi Kai’li Red 50 (S, R and A) shaft.

The OPTM MAX is also available in a women’s model in 3W (18.5^o), 5W (21.5^o), and 7W (24.5^o) with Mitsubishi Vanquish shaft in Ladies flex.

New OPTM hybrids ($329 each) fill out COBRA’s collection of new metalwood offerings and feature updated shaping that includes a slightly larger address profile and shallower face height for easier launch and optimized trajectory. ADAPTIVE WEIGHTING for improved CG placement and H.O.T. FACE Technology for added speed make the OPTM hybrids faster and easier to launch than previous models. Like all clubs in the OPTM family, FUTUREFIT33 Technology, which provides 33 loft and lie combinations for maximized ball flight tuning, is also standard. The OPTM Hybrids are available in 3H (19^o), 4H (21^o), 5H (24^o), and 6H (28^o) with KBS PG HYBRID graphite shafts in 85 (S), 75 (R), and 65 (A) flexes. OPTM Women’s Hybrid is also available in 4H (21^o), 5H (24^o), 6H (28^o), and 7H (31^o) with KBS PG Hybrid 55 (L) flex graphite shafts.

All COBRA OPTM products will be available for fitting and pre-sale on January 13, 2026, and will be available at retail and online on January 20, 2026. For more information, visit www.cobragolf.com.

Media Contacts:

Emily Scott, JDPR, emilys@jdpr.com

About COBRA PUMA GOLF

COBRA PUMA GOLF is a corporate division of PUMA, one of the world’s leading sports brands, designing, developing, selling and marketing footwear, apparel and accessories. COBRA PUMA GOLF is an inclusive company, promoting game enjoyment for golfers of all abilities, attitudes and styles. The brand’s full-range portfolio includes COBRA Golf’s high-performance drivers, fairways, hybrids, wedges, putters, and irons, as well as PUMA Golf’s sport lifestyle inspired footwear, apparel and accessories. Fusing performance and style, COBRA PUMA GOLF brings a focus on innovation, technology, compelling design and superior performance with an edge to the global golf marketplace. For more information, visit cobragolf.com and cobragolf.com/pumagolf.

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Pro’s Choice to showcase the new Graphite Design Tour AD FI Wood and Tour AD VF UT Iron shafts at the 2026 PGA Merchandise Show

admin — Sun, 18 Jan 2026 17:50:35 +0000

Carlsbad, CA – Pro’s Choice Golf Shafts Inc., exclusive distributor of Graphite Design premium golf shafts, announces that they will be showcasing the brand new Graphite Design Tour AD FI “Flight Intelligence” Wood and Tour AD VF Utility Driving Iron shafts as well as all the other popular Graphite Design shafts at the 2026 PGA Merchandise Show being held January 21st through January 23rd at the Orange County Convention Center in Orlando, FL. The company will also be participating in the outdoor Demo Day on January 20th at the Orange County National Golf Center and Lodge in Winter Garden, FL.

Pro’s Choice will display the complete line of Graphite Design premium shafts at the Equipment Test Center in Hitting Bay # ETC 17 in the Orange County Convention Center and on Tee Box #1 during the Demo Day event. Attendees at both events can test on a launch monitor all the Tour-proven Graphite Design Wood, Hybrid, and Iron shafts, including the new Tour AD FI Wood and Tour AD VF Utility Driving Iron shafts in the latest OEM golf club heads.

About Pro’s Choice:

Pro’s Choice Golf Shafts is the exclusive distributor of Graphite Design golf shafts in the United States, Canada, Mexico, Europe, UAE, South Africa, South America, and Australia. Pro’s Choice Golf Shafts distributes all of the current Graphite Design shafts, including the new 2026 Graphite Design Tour AD FI wood shaft model, as well as the Anti-Gravity aG33-3, Tour AD GC, Tour AD VF, Tour AD CQ, Tour AD UB, Tour AD XC, Tour AD IZ, and Tour AD DI models of shafts. The company is located in Carlsbad, California, with a distribution warehouse located in Southern California.

About Graphite Design:

Located in the city of Chichibu, Japan, Graphite Design has over 36 years of experience designing and manufacturing premium graphite composite golf shafts. Numerous Graphite Design shafts can be seen in play by the best professional players on all tours worldwide. Validating the company’s “Tour AD” logo, all of Graphite Design’s Tour-proven shafts specifically promote “Accuracy and Distance”. On Tour, Graphite Design shafts recorded 44 Global tournament victories in 2025 and have helped numerous golf professionals earn well over 580 tour victories and multi-millions of dollars in prize money since inception.

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PXG GEN8 irons bring adjustable weighting to a forged iron design

admin — Sun, 18 Jan 2026 17:42:37 +0000

PXG’s GEN8 irons rethink iron design with perimeter-based weighting, forged construction and three models built for distinct player types.

Gear: PXG GEN8 T, P, XP irons

Price: TBD

Specs: Five-step forged body construction with deep internal cavities, flexible face, perimeter-based tungsten weighting system, internal polymer core and model-specific sole geometry

Available: TBD

Who it’s for: Better players looking for a compact, workable iron with modern ball speed (GEN8 T), golfers who want a balanced blend of forgiveness and control (GEN8 P), and players prioritizing distance, higher launch and maximum forgiveness (GEN8 XP).

What you should know: The GEN8 iron family marks a significant shift in the brand’s design philosophy, replacing center-loaded mass with adjustable perimeter weighting that increases forgiveness and allows meaningful shot-shape tuning without changing the clubhead itself.

The Deep Dive: There’s always been a reason adjustable drivers have become standard, and adjustable irons are unicorns. Drivers are big enough to house the adjustable mechanisms, and golfers over the last two decades have gotten used to tinkering with loft sleeves and movable weights. Irons, on the other hand, have traditionally been a place where you pick your head, pick your shaft, bend the loft and lie if needed, and call it a day.

Enter PXG with the new GEN8 series of irons. With one look at the back of GEN8 T, GEN8 P or GEN8 XP you will easily see that the Scottsdale, Arizona-based brand is bringing something new to the party.

In previously released irons like the GEN7, PXG irons placed a large weight in the middle of the back of each head. It helped lower the center of gravity (CG) and allowed players to test different swing weights during fitting sessions. With GEN8, PXG split that mass into two weights and pushed them outward, toward the heel and toe. Even in the neutral configuration, that change delivers a noticeable jump in forgiveness because the added max in the heel and toe makes the GEN8 irons more stable and less likely to twist on off-center strikes.

And to answer the question that is likely popping into many golfers’ minds right now, yes, PXG can put different weights in the ports to alter both CG location and the club’s resistance to face rotation. Most golfers will likely have the same amount of weight in the heel and toe, but adding extra weight to the toe should slow rotation for golfers who tend to shut the face too much and hook shots, while adding weight to the heel should encourage rotation and lead to fewer fanned shots to the right. PXG’s testing showed these changes were not theoretical. Players could feel them, and launch monitor data confirmed measurable differences in face angle and shot pattern.

That adjustability sits atop a manufacturing process that PXG is eager to continue using. The GEN8 irons are fully forged in a five-step process that allows PXG to create thin walls, deep cavities and internal channels that would typically require casting, while preserving the consistency of a forged head. It is a more expensive approach, but one PXG believes is essential to both performance and perceived quality.

Earlier PXG irons used softer internal polymers to improve sound and feel. Over time, PXG has shifted toward a more resilient internal polymer material that supports the face and returns energy to the ball more efficiently. The company calls it QuantumCOR, and adding it inside the head of each GEN8 iron results in a face that flexes efficiently and reduces excessive vibrations while still producing a solid, controlled feel.

The lineup within the GEN8 family mimics what we have seen in recent years from PXG:

The GEN8 T is compact, with minimal offset and a thinner top line, aimed at players who value precision and workability but still want modern ball speed.
The GEN8 P sits in the middle, blending a slightly larger profile with forgiveness that does not overwhelm the better player visually.
The GEN8 XP leans fully into distance and stability, with stronger lofts, wider soles and more offset to help golfers launch the ball high and keep speed on off-center strikes.

Taken as a whole, GEN8 feels less like a tweak and more like a platform shift. It is PXG leaning into adjustability, manufacturing precision and energy management, while still offering distinct shapes and setups for very different types of golfers.

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